After building ShutterCoWA‘s new website, we did what we do for every website that we launch – we monitor the
As we say goodbye to Google’s much loved Universal Analytics, we now need to adjust to life with GA4. It all kinda looks the same, but feels very different. Especially in how we set up goals. Why this method? Most marketers tend to use the Contact Form Submission trigger in Google Tag Manager, as it’s […]
NOTE: We have found that from time to time, the Google Forwarding Number redirects to another number – especially if […]
There are a lot of guides online on how to set up conversions in GA4 and Google Tag Manager, many […]
Most small businesses operate in a particular area around where their store is physically located. These business owners often want to rank for their whole city. This approach has no benefit to themselves, their customers, or their ability to rank as Google wises up to businesses targeting areas that they don’t actually exist in. So does that […]
Even if you’re a thriving business with heaps of happy and loyal customers, getting them to leave a review on Google is often challenging. The thing is, reviews on Google are super important from both an SEO point of view but also from a general marketing stand-point. If you are looking for a service provider […]
“You’ve gotta be on position 1 in Google Ads, right?” Being 1st is great Organically, because who cares how many clicks you get, right? They’re free! But in AdWords? It’s another story all together because if you want to be 1st, you’re going to have to pay for that. Take a look at this graph below […]
