Once you have signed up with an SEO provider and they’re setting the SEO campaign up, it’s not uncommon for them to request access to your Web Hosting logins, cPanel logins or FTP (File Transfer Protocol) details. It’s an expected request, as placing or editing certain files on your server is necessary. However, this is […]
Bidding on your competitor’s brand name is a great way to capitalise on traffic that you would never normally be exposed to. Yes, bidding on competitors’ brand name perfectly okay/legal to do and it’s a strategy that I’d always highly recommend. When done right, it’s a great source of cheap and highly qualified leads. And there […]
Think of this – you’re driving on the freeway and you want to be ahead of someone that left an hour before you. They’re already up to their maximum speed of 100km/h and are miles in front. So, not only do you have to catch up to the speed that they’re doing, but also go […]
There’s more than one way to skin a cat. And coincidentally there’s also more than one way to write a blog too. It really depends on what you plan to do with each blog article and what you hope to achieve. In this blog post, we’re going to focus on the cheap and cheerful method […]
Most small businesses operate in a particular area around where their store is physically located. These business owners often want to rank for their whole city. This approach has no benefit to themselves, their customers, or their ability to rank as Google wises up to businesses targeting areas that they don’t actually exist in. So does that […]
Even if you’re a thriving business with heaps of happy and loyal customers, getting them to leave a review on Google is often challenging. The thing is, reviews on Google are super important from both an SEO point of view but also from a general marketing stand-point. If you are looking for a service provider […]
“You’ve gotta be on position 1 in Google Ads, right?” Being 1st is great Organically, because who cares how many clicks you get, right? They’re free! But in AdWords? It’s another story all together because if you want to be 1st, you’re going to have to pay for that. Take a look at this graph below […]
