When Shutter Co WA came to Harmonised Marketing, they were paying too much per lead and seeing very little return from years of SEO investment. Despite ongoing spend, their website wasn’t ranking strongly for high-intent, sales-driven keywords — and the enquiries coming through weren’t always the right fit. The marketing activity was there, but it wasn’t harmonised to their target market.
46% Increase in organic traffic
30% Conversion rate in Google Ads
Increase in the quality of enquiries
Project 1
The website
Every job is different
Which is why a different approach was utilised for Shutter Co WA.
The challenge
The approach
We rebuilt their digital presence from the ground up with a sales-focused website structured around buyer intent, clear service segmentation and strong commercial SEO foundations.
The results
After launch, rankings improved across key search terms, lead volume increased and the quality of enquiries lifted significantly — all while reducing cost per lead.
We have also seen a significant increase in conversion rates in their Google Ads campaign and the business has also reported a noticeable change in the quality of enquiries that are coming in, compared to their previous website.
A provider you’ll actually
enjoy working with
I’m Andrew Doyle, the strategist behind every client at Harmonised Marketing.
With over a decade of experience across traditional and digital marketing, I’ve built a process where strong results aren’t occasional – they’re expected.
No arrogance, no jargon and no false promises. It costs nothing to have a chat, so get in touch now.
Ready to get started?
This is where things turn around for your business.
