High conversion rates
Converting Google Ads traffic at 25% in the first couple of weeks of being live.
Quality leads
With the vast majority of enquiries requesting new ducted air-conditioning installation.
Rising Google rankings
Immediate improvement on Organic rankings over the previous website, with more gains being up the search results each week for highly relevant terms such as:
- air conditioning joondalup
- ducted air conditioning joondalup
Northern Air Services,
harmonised to their target market
Market Analysis
- Even split between men and women
- Homeowners
- Opportunity to appeal to more price sensitive customers
Northern Air Services are small, family run air conditioning local to both the City of Joondalup and the City of Wanneroo.
Being a small, nimble and highly localised service without the bloat of a sales and admin team, Northern Air are able to offer a high-quality installation service without the heavy price tag of the bigger companies.
The landing page was produced to highlight all of these unique selling points in a friendly package with beautiful fonts, colours and with genuine, high quality imagery across the website.
Website
Awesome job mate!
We had forgotten what it was like to actually get calls and enquiries. They're coming through thick and fast. Awesome job mate!
