Himac Attachments

Himac Attachments, based in Albany, Western Australia, had previously used some of Australia's largest and most promising digital marketing agencies with little progress to show for it. In 2016, they turned to Doyle Digital for a more personalised and hands on approach.


Page one rankings

Ranking on page one for competitive terms such as:

  • skid steer attachments
  • rock bucket
  • chain trencher
  • stick rake

Increased branded searches

Building a stronger brand with more people searching “Himac Attachments” year on year.

Increased revenue

With each year outperforming the last, even during the pandemic.

Himac Attachments,
harmonised to their target market

Market Analysis

  • Almost entirely male
  • Typically aged 25-64 year old
  • Not price-sensitive to long lasting products
  • Mix of rural property owners and urban contractors
  • Preference on Austraian owned/made products


Harmonised through a content focussed SEO campaign, a highly optimsed Google Ads account and a far reaching Display/YouTube campaign.


Best of all, Andrew actually cares

Andrew’s hands-on, honest approach to customer interaction, strategy planning and outcomes gave us immediate confidence. Long gone were the days of stale organic rankings and excuses. Best of all, he actually cares and makes us a feel like a truly valued client.


Simon Blackburn